Understanding Business Culture in China
Instructor: Shuming Zhao
Class Length: 1 day
Class Length: 9:00a.m.-4:00p.m.
Why Understanding Chinese Business Culture Matters
China is quickly rising on the global stage outpacing many major economies, including Japan and Germany. As the new second largest economy in the world, it has many global companies looking west for global expansion. Known for a long time as a low-cost factory, China is now also recognized as a consumer of the world and driving rapid change and growth for major corporations. To conduct successful business in the largest country in Asia with thousands of years of history and home to over a billion people, it is essential to understand its culture.
What You Will Learn
Two business concepts that are widely accepted as critical to doing business in China are mianzi (face-saving) and guanxi (relationship). Why is "guanxi" important in doing business in China? What is the "mianzi" concept?
Dr. Shuming Zhao, one of the leading business educators in China, will discuss the differences between Chinese and American business practices and how you can be more effective in your interactions with Chinese business professionals.
Who Should Attend
This session will benefit professionals who are currently or preparing to do business in China or with Chinese professionals.
About the Instructor
Dr. Shuming Zhao, is Dean, Professor, and Ph.D. Advisor of the School of Business, Nanjing University. He received his B. A. (English Language and Literature) from Nanjing University and his M. A. (Education) and Ph. D. in Higher Education Administration and Human Resource Management from Claremont Graduate School, U.S.A.. He is one of the leading business educators in China. Under his leadership, Nanjing University has been selected as a National Key Program in Business Administration.
Dr. Zhao is also one of China's leading academic authorities in the field of human resource management. He has served as Visiting Professor at many international universities, including clinical professor at Marshall School of Business, University of Southern California.
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